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Fundraising and name recognition helps Buttigieg's campaign

NOW: Fundraising and name recognition helps Buttigieg’s campaign

Since the first debate in Miami, Pete Buttigieg's campaign announced a fundraising haul of $24.8 million in the second quarter of 2019. He is leading all of the Democratic presidential candidates in fundraising so far this year. How could that affect the campaign?

Margaret Goldsmith of South Bend is one of the more than 280,000 donors to Buttigieg's campaign. She says she has donated every month since day one.

“I want to see him keep going. I think he has great ideas," Goldsmith said.

IU South Bend political science professor Dr. Elizabeth Bennion says that's exactly what those high totals will do for him.

“That money will give him the ability to have some staying power and to continue the race. Right now we see that Buttigieg is one of only six candidates who have those 130,000 individual donors needed to progress beyond the Detroit debate," Dr. Bennion said.

Through the second quarter, which wrapped up in the end of June, Buttigieg has raked in the most money at $24.8 million.

He’s followed by top contenders and candidates with higher polling numbers like Joe Biden, Elizabeth Warren, Bernie Sanders and Kamala Harris.

“One of the reasons that Pete Buttigieg is doing so well with fundraising is that he’s been able to attract small individual donors but also the heavy hitters, some of the financiers who are also contributing to Biden and Harris," Dr. Bennion said.

Being able to draw support from across the political spectrum is what will help Buttigieg moving forward, Bennion said.

As for those who already support him, they're hoping the debates will drum up more name recognition.

After the last debate, Buttigieg gained more than 40,000 Twitter followers, which was third place behind Harris and Julian Castro.

Harris gained over 59,000 new followers and Castro gained more than 54,000 new followers.

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