Please note: Over-the-air viewers in South Bend need to re-scan televisions on Friday, October 18 to continue to receive ABC57, MyMichiana, Telemundo, MeTV, Decades, Movies!, Start TV and ThisTV and most other local channels in addition to WBND/WMYS. Those viewers unable to currently receive these stations over-the-air should see improved reception on October 18. Cable and satellite viewers are not impacted.

Further information on the re-scan can be found at:

Tip Line: 574-344-5557 |

The hits and misses of the Super Bowl commercials

NOTRE DAME, Ind. — Millions around the world tuned in to see the big game Sunday night but some were more interested in the commercials.

From goats who love to eat Doritos, to seniors loving life, to the classic M&M's making an appearance, advertisers spent millions of dollars to make an impression and hopefully get your business.

Monday, a marketing professor at St. Mary's College weighed in on which ads scored and which ones failed to deliver.

"I think Budweiser left us with a really good impression. I think when you are looking at Budweiser; they're always dealing with family values and it just resonates. Friendship, relationships, loyalty; I think that one was the one that people will remember for years and years to come.

"I think GoDaddy, the Kiss, was just awful. I think it went over the top. People are talking about it because it was so awful and I think that's going to go down in history as probably one of the worst, most disgusting ads that they could have come up with," said Jayce Hicks, Associate Professor of Marketing St. Mary's College.

Hicks says other ads that struck a chord where the Jeep USO tribute to our military men and women and the ad of Paul Harvey talking about farmers should also resonate in the Midwest.

Share this article:
Save with
Are you sure you want to delete this comment?


Post a comment
Be the first to leave a comment!
Are you sure you want to delete this comment?