Brothers target toilet paper with advertisements
Posted: Aug 22, 2012 11:17 AM EST | Updated: Nov 6, 2014 7:31 AM EST

Do you have a stash of magazines or books in your bathroom?
Now there's a new source of reading material starting to show up in some public restrooms.
It's advertising on toilet paper. Two brothers came up with the idea. Advertisers pay half a cent per ad, or per impression.
Their motto? "Don't rush, look before you flush."
The brothers have big plans to supply their toilet paper ads to malls and stadiums.
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