NEW YORK, -- The Toy Insider released its 20th Holiday Gift Guide, highlighting the best toys, games, and gifts of 2025. It features three lists: the Hot 20, most sought-after toys; the STEM 10, top educational toys; and the 12 Under $20, budget-friendly fun toys. The guide, with nearly 400 toys from 182 toymakers, is the biggest yet.

0-2 years

Fisher-Price Laugh & Learn 4-in-1 Activity Easel (Mattel)

Ms. Rachel Spin Along Learning Wheel (Spin Master)

3-4 years

Bluey Supermarket (Moose Toys)

Fisher-Price Imaginext Jurassic World Rebirth Ultimate Action Chomp T. Rex (Mattel)

furReal Maggie the Feed & Follow Cow (Just Play)

Gabby’s Dollhouse Meow-mazing Interactive Dollhouse (Spin Master)

Imaginair Bumper Cars (Flybar)

Simmer & Stir Stovetop Play Set with Water Wow! Color Reveal (Melissa & Doug)

Spidey & His Amazing Friends Amazing Flip Spidey (Jazwares)

Tales of the Teenage Mutant Ninja Turtles: Pet Turtle Playset (Playmates Toys)

5 - 7 years 

Disney Ultimate Stitch Interactive Feature Plush (Just Play)

Furby DJ Furby Rainbow (Hasbro)

L.O.L. Surprise! Hair Beads Salon (MGA Entertainment)

Little Live Pets Ouchies (Moose Toys)

Play-Doh Barbie Designer Fashion Show (Hasbro)

Tamagotchi Paradise (Bandai Namco Toys & Collectibles America)

8+ years 

Care Bears x Wicked 2-Pack Boxed Set (Basic Fun!)

LEGO Technic Ferrari FXX K (The LEGO Group)

Nintendo Switch 2 + Mario Kart World Bundle (Nintendo)

Pokémon Trading Card Game: Mega Evolution Elite Trainer Box (The Pokémon Co.)

The Toy Insider’s STEM 10

3Doodler Candy (Wobbleworks)

Build-a-Buddy Activity Board (TOMY International)

ChompSaw (Chompshop)

Connetix 70-Piece Pro Constructor Set (Connetix)

ESPN Virtual Reality (Abacus Brands)

MAGNA-TILES Rail Racers Deluxe 90-Piece Set (MAGNA-TILES)

My Robotic Pet: Coding Chameleon (Thames & Kosmos)

National Geographic Mega Science Lab (Blue Marble)

Spy Kit (Elenco Electronics)

The Amazing Human Body (Thames & Kosmos)

The Toy Insider’s 12 Under $20

Booksy: The Disney Edition 1 Pack Window Box (PMI Kids’ World)

CarTuned – Custom Shop Series 1 (MGA Entertainment)

Clickeez 5 Pack (Goliath)

Disney ily 4EVER and Pixar Tote-ily Teenies Wave 2 (JAKKS Pacific)

Goo All-in-One Sensory Station (Crayola)

Gui Gui (Moose Toys)

Jelly Bands Peggable Blister (WeCool Toys)

Marshmallow Madness (PlayMonster)

Playskool Flip & Fun Sensory Board (Just Play)

PlayTab Go (Fat Brain Toys)

RoseArt Crystal Gem Creations (Cra-Z-Art)