Chicago Bulls star fighting gun violence

CHICAGO, Ill. --- Chicago Bulls star Joakim Noah unveiled a new program to fight gun violence in Chicago Friday.

The program, entitled "Chicago Stand Up," wants to get kids to stand up against violence.

Through his Noah's Arc Foundation, Noah unveiled a new tactic in his ongoing campaign to reduce violence.

As part of the launch he spoke to young people at a community center.

"We have to find a way together. Whether you're rich, poor, black, white, whatever you are, to come together and solve this together," said Noah.

The basketball star is asking kids to become ambassadors for peace and positivity by using art and basketball.

This new initiative is focused on grade school children as well as young men ages 18 to 21.